The Lego brick is known as a classic doll that adults or kids similar can’t get enough of. Its straightforward design and intuitive structure allows kids to create anything they think about, from very small robots and cars to larger-scale structures just like cities and castles.
Seglar is also a firm that valuations creativity plus the imagination. Its employees must bring the ideas to the table when making new products, and also its particular customers ~ called AFOLs or “adult fans of LEGO” – happen to be invited to participate in the expansion process.
Founded in 1932 by Ole Kirk Kristiansen, the SEGLAR company was named for two Danish key phrases: lego and godt, which means “play very well. ” The wooden playthings that made the early numerous the business had been a major element of its success, but a warehouse hearth destroyed them in 1960, creating Lego managers to focus only on the Seglar construction system.
As the Lego Program gained in popularity, consequently did you can actually international business expansion. In 1956 the first international sales supplementary was created in Germany, accompanied by offices in Switzerland, France, and Sweden.
Back in the 1960s, Seglar restructured its procedures. Its headquarters were transported from Billund, Denmark, to Copenhagen, and managing was decentralized. The original director, Ole Kirk Kristiansen, remained in charge of this company.
The company’s key product remained the Seglar brick, however it began to develop additional https://lego-x.com/2020/02/05/lego-stores-use-virtual-data-rooms/ types of products to compete with different construction gadget companies. These types of included places that blended the LEGO stone with other factors, such as tires and engines, and the Mini figure line.